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ELIZABETH SUZANN
• Graphic Design
• Brand Development
Elizabeth Suzann is "a label born out of dislike for excess and desire for quality." As the Visual Manager, I strived to uphold their philosophy of "practicality, elegance, comfort and attention to detail" with every graphic design or brand development project I worked on.
GRAPHIC DESIGN
i.
Each email newsletter required an image selection, copy drafting, and layout design process that upheld brand guidelines while remaining mindful of the tone of the message. I worked to standardize layouts for specific call-to-actions, building out the company's email marketing practices.
Email Marketing
GRAPHIC DESIGN
ii.
Web Graphics
Regularly updating the website with fresh graphics was essential to the company's educational marketing approach. Based on our CTA, I would recompose copy and apply it to mood-relevant imagery. In addition to graphic creation, editing editorial and content-based imagery was an integral part of my position.
